TRADEMARK & COPYRIGHT: NEW YORK 2015
Trademark & Copyright Strategies
for The Digital Age
A company’s trademarks and copyrights are some of its most important – and public-facing – assets. While the digital age of e-commerce, mobile advertising and social media can connect a brand or product directly to consumers, it also breeds piracy and counterfeiting. This means lost sales and eroded brand equity.
Today’s trademark and copyright professional needs to constantly stay one step ahead with a strong brand and content protection strategy.
How can companies fight back and mitigate counterfeiting? What are the best anti-piracy and content protection strategies? When does it make sense to litigate?
The TM&C summit brings together thought leaders to uncover the challenges and opportunities of an effective strategy.
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- Trademark Enforcement: Policing & Enforcing Your Trademarks
- gTLD: Emerging Best Practices
- Copyright in the Data Era: Current Landscape, Challenges, Trends and Projections
- Anti-Counterfeiting Strategies
- Hot Issues in Trademark Law
- Social Media & Web 2.0: Striking the Right Balance
- Anti-Piracy and Content Protection Strategies
- Senior Counsel, Trademarks
- VP & Director of IP Strategy
- Chief, Deputy and Associate General Counsel
- Intellectual Property, Trademark and Copyright Counsel
- Head of Litigation
- Director of Licensing
- Senior Copyright Counsel
- Director/VP of Licensing
- IP Counsel
- Patent Counsel
- Trademark Attorney
- Vice President of Brand Licensing
Joe has been the Intellectual Property Counsel at Mitsubishi Chemical Holdings America, Inc. since May 2014. Before going in house, he was a Senior Associate in Orrick, Herrington & Sutcliffe LLP's Intellectual Property Group where he focused his practice on patent and trademark litigation since 2007. Before Orrick, Joe worked for a boutique firm prosecuting pharmaceutical patents. Joe is a 2006 graduate of the Benjamin N. Cardozo School of Law and a 2000 graduate of Columbia College where he graduated with a degree in Biochemistry.
Delphine Knight Brown is a litigator whose practice focuses on complex intellectual property and technology cases. Her patent litigation experience, including Hatch-Waxman cases for several generic pharmaceutical companies, has involved pharmaceutical, medical device, computer software and hardware, and business method patents as well as misappropriation of trade secret claims and unfair competition matters. Delphine also handles complex copyright and trademark infringement and licensing matters.
Ms. Hartzell has significant experience in intellectual property litigation, including cases involving trademark, copyright, trade secret and patent. She also has experience enforcing covenants not-to-compete and confidentiality agreements. She protects her clients’ intellectual property rights and defends those accused of infringement. She works closely with her clients to understand their business needs and aggressively defends her clients’ interests, seeking the most efficient route to resolve litigation in a way that satisfies those needs. In 2014, Ms. Hartzell was named among the Law Bulletin’s "40 Illinois Attorneys Under Forty To Watch." She was selected for inclusion in the 2011-2015 Illinois Rising Stars® lists and a “2015 Emerging Lawyer” by Emerging Lawyers Magazine, which recognizes top up-and-coming attorneys in Illinois who are under 40 or practicing fewer than 10 years. In 2012, Ms. Hartzell received the Chicago Bar Association's Alliance for Women's prestigious Alta May Hulett Award. Ms. Hartzell is a Fellow of the Litigation Counsel of America, an invitation-only, national trial lawyer honorary society. Ms. Hartzell earned her J.D. from The University of Michigan Law School and her B.S. in Mechanical and Biomedical Engineering from Duke University.
