TRADEMARK & COPYRIGHT: CHICAGO 2015
CLE credits: application for Chicago accreditation is currently pending.
A company’s trademarks and copyrights are some of its most important – and public-facing – assets. While the digital age of e-commerce, mobile advertising and social media can connect a brand or product directly to consumers – it also breeds piracy and counterfeiting. This means lost sales and eroded brand equity.
Today’s trademark and copyright professional needs to constantly stay one step ahead with a strong brand and content protection strategy.
How to fight back and mitigate counterfeiting? What are the best Anti-Piracy & Content Protection Strategies? When does it make sense to litigate?
Our TM&C Summit brings together experts from leading brands to uncover the challenges and opportunities of an effective strategy.
- Trademark Enforcement: Policing & Enforcing Your Trademarks
- Anti-Counterfeiting Strategies: Playing Offense and Defense
- Anti-Piracy & Content Protection Strategies: What’s Working? What’s Next?
- Preparing for Litigation & Trial
- Copyright in the Digital Era: Landscape, Challenges, Trends and Projections
- Hot Issues in Trademark Law
- gTLD: Emerging Best Practices
- Social Media & Web 2.0: Striking the Right Balance
- Senior Counsel, Trademarks
- VP & Director of IP Strategy
- Chief, Deputy and Associate General Counsel
- Intellectual Property, Trademark and Copyright Counsel
- Head of Litigation
- Director of Licensing
- Senior Copyright Counsel
- Director/VP of Licensing
- IP Counsel
- Patent Counsel
- Trademark Attorney
- Vice President of Brand Licensing
Ms. Hartzell has significant experience in intellectual property litigation, including cases involving patents, trademarks, copyrights, and trade secrets. She also has experience enforcing covenants not-to-compete and confidentiality agreements. Clients hire her to protect their intellectual property rights and to defend them against infringement allegations. She works closely with her clients to understand their business needs and aggressively defends her clients’ interests, seeking the most efficient route to resolve litigation in a way that satisfies those needs.
Daniel Shulman, Shareholder in the IP group of Vedder Price P.C. in Chicago, will lead an interactive session that begins with some of the “untold story” of AI-created inventions and spins that history forward to unpack the many layers and implications of AI-conceived inventions in a thought-provoking discussion that promises to have more questions than answers.
