As uncertainty at the PTAB and the threat of invalidity complicate patenting, trade secrets are becoming a new strategic option for IP leaders. At its core, a successful trade secret strategy relies on two equally important factors: people and process.
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Quality patents are the only way forward in your filings and portfolio in today's post AIA landscape. To overcome legal and business challenges companies must be more thorough in core elements like portfolio management, patent prosecution and resource allocation. Meeting these fundamental shifts means counsel must go beyond the standard clearance efforts and engage stakeholders at all levels of the organization to achieve a fully aligned patent strategy.
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IPRs have made patent enforcement a tougher and more complex undertaking. Nevertheless, it remains a crucial tool in safeguarding the essential business assets that are patents. You have to understand what’s in your portfolio, the capabilities of the opposition and most importantly be ready to face an IPR. Successful enforcement requires communication across the organization as well as buy-in from high level decision makers.
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The landscape has long been favorable to the defendant, but recent decisions are pointing towards the patent owner. As the winds shift are you leveraging your defensive strategy beyond IPRs? If patent owners do bring a case now, it will be a strong one; so the ability to be prepared with your defensive strategy is key. Preparing your resources, team and portfolio means you will be less reactive.
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In this session we discuss the role of technology and machines in our lives especially at work, in IP intelligence and how they can assist in helping us manage and make sense of Big Data. Will humans be taken over by machines? Will machines ever draft patents? What if your outside counsel attorney were a machine? What technology changes can we expect to see in the IP world in the future and how should we prepare for them? We discuss these items and more besides, concluding with Emma’s key predictions for machines and IP for the near and long term future.
Four rotating, 20-minute discussions hosted by a topic expert.
(Attendance is for in-house counsel only – except moderators)
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Running a successful IPR demands greater sophistication from all stakeholders. Patent owners are adapting to the tougher landscape and petitioners still have great odds of being successful. Judges have also adapted, and seem to have evolved their thinking and process. As both petitioners and patent owners gain more experience and in-house and outside counsel gain more sophistication, opportunity arises to benchmark the evolution of PIP.
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Uncertainty & Lack of Clarity:
Damages and Enforcement:
What’s Coming Next?
This session outlines various ethical issues in intellectual property. Participants will explore ethics in leadership, business, ethical frameworks as well as various ethics examples and issues that occur in an intellectual property heavy environment; including but not limited to internal ethics processes, regulations and legal mandates.
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