AGENDA: Tuesday, June 23, 1pm EDT / 10am PDT
Coronavirus and its global impact have affected almost every sector of IP. At this point, this will be one of the worst recessions in recent decades. Historically, in past recessions IP Transactions slowed down dramatically litigation increases, Trade secrets liability increases with high number of layoffs and less opportunities, patent fillings decline slightly and many companies let more patents expire. What will happen this time around and how can IP counsel build a strong patent strategy to weather the next couple of years?
This panel will explore:
- What can we learn from the last 2 recessions to prepare?
- How is COVID-19 unique and what can be done?
- What impact do you envision in:
- Prosecution
- Litigations
- Trade secrets
- Transactions
- Questions and engagement from the audience
A complex and unclear patent landscape has brought Trade Secrets to the attention of the C-Suite. Now with COVID-19 causing virtual workforce, mass layoffs, limited potential opportunities and a restarting economy – a well-structured and thorough Trade Secrets strategy and implementation need serious consideration. With potentially less resources requiring trade secret breaches and liability be avoided? How can you prove a trade secrets breach if it occurs?
This panel will explore:
- How to manage your Trade Secrets during the COVID-19 crisis?
- How can you start building a post pandemic Trade secrets policy?
- DTSA - any support here?
- Going beyond ticking boxes – What are real-world effective trainings and policies?
- Areas of trade secrets liability: exiting employees, onboarding and high-stakes markets or innovation
- When there is a breach – damage control
During recessions a lot of pressure is placed on budget management for Portfolio managers who are already doing more with less. Historically more patents get cut from the portfolio with a few to quality patents with more deferred spending and provisional fillings. As portfolios get cut to essential patents only, how will this impact how companies structure their IP Strategy? Will there now be an increase in litigation as companies look to protect the important patents? How will already budget conscious filings impact spending on maintenances fees? A well run portfolio gives the business the ability to protect market share, block competitors and create future options and opportunity. In today’s environment, what does running a balanced and effective portfolio look like? How can you prepare for the future?
This panel will explore:
- Impact on COVID-19 and the current landscape
- Managing a portfolio through a recession?
- What are the signs that your portfolio is in good shape or not?
- How can you prepare for the future and changing goals?
- What are the areas of strategy or analysis that are overlooked?
