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IP STRATEGY: Orange County 2014

The AIA has transformed the landscape: IP owners are finding it harder to monetize and enforce their patent portfolio and face growing hostility when they do.

Yet IP leaders are being asked internally to deliver on revenue targets by proactively monetizing, licensing, selling and enforcing their IP assets. This surge in IP commercialization means that companies now have to defend against infringement claims from rivals, corporate trolls, as well as NPEs. A strong defensive strategy is crucial to mitigate risk.

IP leaders need to build a coherent offense/defense strategy on solid processes and tools: due diligence, portfolio evaluation, unified patent prosecution – all whilebenchmarking its effectiveness. 

With increased scrutiny from company boards and the media, IP executives must also demonstrate top-level management skills: allocating resources, making a strong business case for their strategies and getting leadership on board.

The IP Strategy Summit covers all the challenges and opportunities of this new IP landscape.

APPROVED FOR 6.5 HOURS OF CALIFORNIA MCLE CREDITS!

Credits not claimable for MCLE in legal ethics, elimination of bias or competence issues.

KEY TOPICS DISCUSSED
  • Due Diligence & Portfolio Evaluation
  • Unified Patent Prosecution Strategy
  • Defending Against NPEs - Fight or Flight?
  • The Price of Entry: Litigation & Enforcement
  • Post Issuance Proceedings - The Role In Your IP Strategy
  • Monetization - The New Paradigm, Harvesting Your IP
  • Enforcing & Defending Against Competitors           Operating Companies
WHO ATTENDED
  • Chief IP Counsel
  • VP & Director of IP Strategy
  • Chief, Deputy and Associate General Counsel
  • Intellectual Property, Trademark and Copyright Counsel
  • Head of Litigation
  • Director of Business and Legal Affairs
  • Director/VP of Intellectual Property
  • Director/VP of Licensing
  • IP Counsel
  • Patent Counsel
  • VP & Director of Intellectual Asset Management
SPEAKERS
SPONSORS
PAST ATTENDEES